What is the starting point for the Entrepreneurship Training?
The goal of our Entrepreneurship Training program is to promote personal initiative and an entrepreneurial mindset. Although crucially important for the success of one's own business, these skills are not sufficiently promoted during the classical formal education acquired in Kenyan schools. It is at this point, where our training and mentoring programs start. We instill the required know-how in our course participants and support them on the road to self-employment.
Using our local Safe Water Enterprises and WE!Hubs kiosk systems as a starting point, we provide training for the kiosk employees. Being set up as social enterprises, the kiosks are to secure long-term financial independence and a regular income for their operators. In addition to the kiosk managers, however, we also train local micro-entrepreneurs and ambitious young people from the neighborhood. This strengthens the social impact of the training program and integrates the project initiatives more firmly in the village community.
- Practice-oriented trainings leading to a university certificate
During four- to six-week training courses, participants receive basic instruction in business management, customer service, accounting, and financial management. Kiosk operators also receive technical training. The development of personal competencies such as communication skills or conflict resolution forms an equally important part of the program.
- Mentoring and coaching program
A subsequent six-month mentoring and coaching program supports participants on the road to becoming successful micro-entrepreneurs. The young entrepreneurs meet up regularly in small groups to exchange experiences and receive advice on creating their business plans. In some cases, help is provided in arranging micro-credits. Experienced local business people are also on hand to pass on their know-how to their mentees, helping them to establish crucial contacts.
After successfully completing the whole program, the participants receive a certificate which is signed by Kenyatta University's School of Business.
Collaboration with local partners
Siemens Stiftung collaborates with the Center for Entrepreneurship and Enterprise Development (CEED) at Kenyatta University and with The Youth Banner, a Kenyan business mentoring network. These organizations ensure that the quality of the educational programs meets the required standards.